• Marcus Disselkamp

McKinsey Quarterly 2007: Strategy’s strategist



Strategy is not about rolling resource budgets and market-share projections, it‘s about the next big thing. Great how this article from 2007 asks the central question about strategy as well as describes the real opportunities out of changing markets and technologies.

Read the article in McKinsey Quarterly - November 2007 ...



© 05/2020

Dr. Marcus Disselkamp

Barystrasse 14 - D-81245 München

Phone: +49 89 8212485

Mail: info(at)disselkamp.com

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